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Card

Cards component is used as an entry point to more detailed information. The component can include various sets of elements to serve users' specific needs.

Do's

  • use cards to emphasize on contents
  • only display the most relevant information on each card illustration: card with a thumbnail, title, description
  • keep the amount of links on the cards as low as possible

Don'ts

  • overuse cards
  • limit the amount of cards to small groups of items
  • limit to 3-4 cards within a row
  • display too many links on a cards, the main and ideally only action on card should remain to navigate to the content it represent

When to use

  • browsing for information (as opposed to searching)

  • grouping heterogeneous types of content

  • allowing users to scan through content in small portions

    • to display structured content
    • to make information discoverable
  • the user goals that the card-based web design best responds to:

    • scrolling through
    • scanning through
    • browsing through

When not to use

  • searching for information (as opposed to browsing)
  • on small screen display avoid using too many cards as they force users to scroll down and rely on their short-term memory. This creates a cognitive overload, a negative user experience